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Bloomfield’s Core Philosophy: Keep It Simple

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Third in a series

Re “Bloomfield Reaches Into His Toolbox and Thinks He Has the Right Mix

No head fake. No nuances. No chance of deception.

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“The reason I am running is very simple: I am worried about the future of our country,” says the candidate.

Hardly a horn-honking attention-grabber. That, however, is the newcomer’s point.

Entrepreneur Bill Bloomfield is attempting to be the first challenger ever to slay a Washington giant, U.S. Rep. Henry Waxman (D-South Bay to Beverly Hills), a noisy presence for nearly 40 years in Congress.

Since the 1970s, candidates have run away from testing the 73-year-old Mr. Waxman as if he were a speeding car diving straight for their unprotected bodies.

Flavor of the Year?

Mr. Bloomfield is sort of plain vanilla – honest, candid, fair, he says, not a freakish sideshow attraction.

“The reason I am running is very simple,” he says. “I am worried about the future of our country.

“As you know, we have great problems,” says the prosperous and retired 62-year-old Westside native, who changed his registration last year from Republican to Independent to indicate that he means to be fair, the antithesis of partisan, when he gets to Washington. He prefers to say “when” rather than “if.”

“We always have had big problems. But what we haven’t had is a completely dysfunctional Congress, our first branch of government. The solutions to our problems rely on a Congress working.

Delay, Delay

“If Congress doesn’t work, the problems just get pushed off and grow, whether it’s the economic recovery, the budget deficit or anything else. ”

Traditional politicians love to give labyrinthine reasons for pursuing public office in the hope that their wizard-like thinking will catch lightning with easily impressed voters.

Will Mr. Bloomfield’s uncomplicated message make an impact?

Pleasantly confident without being boastful, he says his pledge to stroll – and stay inside – the middle aisle, effectively, has been resonating for months in Mr. Waxman’s lately reconfigured district.

Mr. Waxman proudly has been one of the hardest line Democrats in town, so inflexibly partisan, it is said, he won’t drive cars or consume food unless he is confident liberals were vitally involved in the creation process.

Could it be that after decades of trying complex, arcane strategies to deduce how to trim Mr. Waxman that the non-partisan key, lying around all of this time, will unlock the mystery to ending his undefeated career?

See the latest Bloomfield video:

(To be continued)